Best Fantasy Football Landing Spots in the 2024 NFL Draft

And just like that, the 2024 NFL Draft has come to an end.

As always, there were some really, really head-scratching landing spots for the rookies but also some fantastic ones. With rookie drafts starting up throughout the week, let’s take a look at which rookies found themselves in the most ideal situations.

Best Fantasy Football Landing Spots in the 2024 NFL Draft

Marvin Harrison Jr., WR, Arizona Cardinals

As long as the Cardinals didn’t trade back, it was fully expected that they would select Marvin Harrison Jr. as the team’s new WR1. Outside of Caleb Williams to the Bears with DJ Moore, Keenan Allen and Rome Odunze, this is easily the best fantasy landing spot for any rookie. Paired with Kyler Murray in this Arizona offense, Harrison is going to flirt with 150 targets. Thirty percent of Arizona’s targets from last year need to be replaced, and we’ve seen the WR1 for this team command massive target totals. Back in 2020, DeAndre Hopkins posted a 29.4% target share and averaged 10 targets per game. And with Hopkins suspended for the first six weeks of the 2022 campaign, Marquise Brown operated as Arizona’s WR1. During that span, Hollywood averaged 10.7 targets and 7.2 receptions per game and sported a 26% target share and 23% target per route run rate. 

An elite prospect, Harrison possesses an incredibly well-rounded skill-set. He can play with size and physicality, but also with finesse and suddenness. Everything he does on the football field is calculated and intended, especially in his routes. He knows how to attack leverage, and an underrated part of his game is how he seemingly always works back to the football, making defenders work until the play is over. There have been many comparisons to A.J. Green, and you can easily see why. Harrison is elite.

Oh yeah. He’s also 6-foot-4, 210 pounds. He’s obviously the 1.01 in 1QB rookie drafts, but Harrison is a top-15 overall wide receiver in redraft formats, too. 

Xavier Worthy, WR, Kansas City Chiefs

For weeks, I’ve written about why the NFL, no matter what they had to do, couldn’t let the Chiefs add Worthy to their offense. 

And with an assist from the Buffalo Bills, they failed.

The Chiefs moved up four spots to draft Worthy, who is a perfect fit for this offense. In case you missed it, Worthy set the record at the combine by posting a blazing 4.21 40-yard dash. He has game-changing speed at all levels of the field, and his ball-tracking skills are much better than former Chiefs wideout Marquez Valdes-Scantling. Worthy absolutely dismantled off coverage and would see plenty of that in Kansas City’s offense. Worthy did struggle when he faced press coverage, but that’s why I love him in this scheme. According to FTN Data, Kansas City has ranked fourth and third in the league in pre-snap motion rate over the past two seasons, sporting an overall rate of 51.9% during that span. Giving Worthy free releases alongside Patrick Mahomes will be terrifying for opposing defenses.

From both a redraft and dynasty standpoint, Worthy is going to be relevant almost immediately. It sounds like the Chiefs are preparing for a Rashee Rice suspension, and while they signed Marquise Brown this offseason, it is only a one-year deal. And given the fact that this team has won two Super Bowls since trading away Tyreek Hill, I highly doubt they plan on giving Hollywood a healthy contract extension next season. 

Ladd McConkey, WR, Los Angeles Chargers

Most of the fantasy community really, really wanted the Chargers to draft a wide receiver with the fifth overall pick. And while they obviously didn’t, they traded up early in the second round to select McConkey, who will likely lead the Chargers in targets as a rookie. There is so much volume up for grabs for Ladd, and given his skill set compared to his new teammates, it isn’t even a debate who will earn more targets. After moving on from Keenan Allen, Mike Williams, Austin Ekeler and Gerald Everett, the Chargers now have roughly 58% of their targets gone from 2023. The Chargers are certainly going to be more run-heavy than we’ve grown accustomed to seeing, but that isn’t a problem if McConkey sees a 20-22% target share in this offense, which is totally reasonable. 

Keon Coleman, WR, Buffalo Bills

After not one, but two trade-backs in the first round, the Bills finally addressed the wide receiver position to kick off the second round. Coleman is a very polarizing prospect because he has so much upside, but his production profile wasn’t jaw-dropping. But he gives this Bills offense something they desperately need – size and downfield ability. And Josh Allen specifically wanted the team to add Coleman, so it is really tough to argue that. Stefon Diggs is now in Houston, which means the Bills have 161.5 targets per season to replace from 2020-2023. Coleman isn’t going to see anywhere close to that volume, but I think he can see more usage than Gabe Davis, especially because the Bills can line him up in the slot. 

Jonathon Brooks, RB, Carolina Panthers 

The top running back in this draft class, Brooks, got solid draft capital, as Carolina traded up to select him. Yes, he is coming off a torn ACL, but he isn’t even 21 years old yet and is fully expected to be ready for Week 1. Carolina may have Miles Sanders and Chuba Hubbard on the depth chart, but Sanders was phased out of the offense last year, and Brooks is far more talented than Hubbard. Perhaps Brooks’ best strength is his ability in the passing game, which I guarantee new head coach Dave Canales is excited to utilize. Remember, Canales was calling plays in Tampa Bay last season when Rachaad White ranked ninth among running backs in targets (70), fourth in receptions (64) and third in route participation (68.9%). Meanwhile, only Christian McCaffrey posted a higher snap share at the position than White (78%), so if Brooks can see anything close to that role, wheels up.

Rachaad White 2023 Ranks

Ben Sinnott, TE, Washington Commanders

Zach Ertz and Ben Sinnott are polar opposite football players.

And that’s a great thing for Washington.

The Commanders haven’t had a difference-making tight end since Jordan Reed, and Sinnott gives them their best chance at finding just that. He lined up all over the formation at Kansas State – from the slot 20% of the time and 15% in the backfield. Sinnott is extremely quick and can make plays with the ball in his hands and forced 14 missed tackles in 2023. With Ertz on just a one-year deal, Sinnott can learn from the veteran in year one and then fully take over as the full-time tight end as early as 2025. He should be viewed as the rookie TE2 behind only Brock Bowers. Given this tight end class didn’t look great on paper, it was really surprising to see Sinnott get Round 2 draft capital. Washington has been one of my favorite landing spots for a tight end, and Sinnott has some serious upside.